Gramika Impact

Gramika Tours is a socially responsible rural tourism organization, committed to the cause of making a long-term sustainable impact on the lives of village communities in India, where we operate our tours. We have made it a mandate that each single step taken to promote tourism in those villages should help in the holistic development of local communities. We ensure at every step in the project that the village communities participate from the very start and work closely with us to plan, execute and operate the rural tours.

Our initiative inherently ensures that the benefits of tourism in villages will contribute not only to the households offering different services, but also to the overall village community through the novel concept of the Village Development Initiative.

From impact framework, one can see that rural tourism projects will be developed and executed with the participation and joint efforts of Gramika Tours, our Partner Organization and the Village Community.

These projects are anticipated to create a three-fold impact on the lives of the people as follows:

• Economic impact on the lives of the village communities by developing alternate sources of livelihood for them and reducing unemployment in the village through tourism. Implicitly, we would be using tourism as a tool for livelihood generation for the village communities.
• Social impact by bridging the cultural divide between tourists and villagers by effective interaction. Also, we shall endeavor to improve the living conditions of the villagers by carrying out developmental activities through the Village Development Initiative.
• Environmental impact by improving the village ecology through the use of green and eco-friendly material for all the tourism activities. Also, we shall ensure that the conservation of the local flora and fauna by increasing the green cover in the village and around.